Everbridge, Double Award Winner in the 2018 ‘ASTORS’ Homeland Security Awards Program for Best Mass Notification System-Application and Best Risk, Crisis Management System, has been chosen by the City of Atlanta for deployment during this years Super Bowl.
The Everbridge market-leading enterprise safety platform will be live in Atlanta to alert residents, visitors and attendees of Super Bowl LIII – in the event of an emergency, disruption or need to share important information during the Big Game.
Everbridge powers Atlanta’s emergency alert system NotifyATL, and city officials are encouraging both locals and Super Bowl attendees to text NOTIFYATL to 888777 to receive important updates on their mobile phones.
Residents and visitors who register for the mobile alerts by texting NOTIFYATL to 888777 will receive critical updates directly from emergency management officials.
Text messages may include safety, traffic, weather, and event notifications, including street closures and detours, transit delays, potential disruptions, and updates throughout the event.
(The Everbridge Critical Event Management platform keeps people safe and businesses running. Faster. Courtesy of Everbridge and YouTube. Posted on Jan 16, 2018.)
The New England Patriots take on the Los Angeles Rams on Sunday, February 3 at Mercedes-Benz Stadium in Atlanta, and will be watched by more than 100 million viewers, who tune in to catch the action on the field as well as the prestigious half-time show.
City of Atlanta officials expect 150,000 out-of-town fans, and upwards of one million people to attend a series of related events over the10 days leading up to the game, impacting local roads and businesses, and transportation hubs like Hartsfield-Jackson Atlanta International Airport and the MARTA public transit system, both of whom are also Everbridge customers.
Everbridge’s Global Intelligence Operations Center (GIOC) has also released pre-event analysis on the potential for disruptions in the immediate area around Mercedes-Benz Stadium.
“The Super Bowl is classified as a SEAR 1 (Special Event Assessment Rating) event by the Department of Homeland Security, which means there are heightened security protocols to protect against terrorism or other criminal activity,” explained Tracy Reinhold, Chief Security Officer for Everbridge, and former head of the FBI’s intelligence division, where he also served as a Special Agent for over 20 years.
“Atlanta has been planning for this event for the past two years, and what we’re seeing is extensive coordination at the local, state, and federal level.
“In the event of a security threat or major disruption, the Everbridge platform is in place to allow officials to quickly alert locals and visitors to any risk and to communicate an appropriate response.”
Super Bowl LIII is the latest large-scale event to deploy Everbridge’s market-leading platform and keyword-based alerting solution.
(Take a look back at the most memorable moments from Super Bowl LIII Opening Night. Courtesy of the NFL and YouTube. Posted on Jan 28, 2019.)
The system was recently rolled out in New York City for both the Times Square New Year’s Eve celebration and the Macy’s Thanksgiving Day Parade.
The technology was also deployed at last year’s Super Bowl Championship Parade in Philadelphia, as well as Super Bowl 50 in Santa Clara and the Rose Parade in Pasadena.
Other large events include the Pride Parade in San Francisco, Mardi Gras in New Orleans, the March For Our Lives rally in Washington, D.C., and the Presidential Inauguration.
It is also regularly used by officials during severe weather situations, including Hurricane Lane, Hurricane Irma, and the California wildfires.
(Tracy Reinhold, Everbridge CSO, shares his secrets to success on how security leaders can elevate the value of security within their own organizations. Courtesy of Everbridge and YouTube. Posted on Jun 27, 2018.)
Everbridge Takes Platinum in the 2018 ‘ASTORS’ Homeland Security Awards Program
Best Mass Notification System-Application
Best Risk, Crisis Management System
Everbridge Critical Event Management Platform: Visual Command Center
Everbridge was also recognized in the 2017 ‘ASTORS’ Award Winner
The Annual ‘ASTORS’ Awards Program is specifically designed to honor distinguished government and vendor solutions that deliver enhanced value, benefit and intelligence to end users in a variety of government, homeland security and public safety vertical markets.
Over 130 distinguished guests representing National, State and Local Governments, and Industry Leading Corporate Firms, gathered from across North America, Europe and the Middle East to be honored among their peers in their respective fields which included:
- The Department of Homeland Security
- The Federal Protective Service (FPS)
- Argonne National Laboratory
- The Department of Homeland Security
- The Department of Justice
- The Security Exchange Commission Office of Personnel Management
- U.S. Customs and Border Protection
- Viasat, Hanwha Techwin, Lenel, Konica Minolta Business Solutions, Verint, Canon U.S.A., BriefCam, Pivot3, Milestone Systems, Allied Universal, Ameristar Perimeter Security and More!