Aiphone, a leading international manufacturer of intercom and security communication products, has launched an entirely redesigned website intended to make information about company products and services easier to locate and share.
The new site includes a product filtering page to assist dealers, integrators and end users in finding the products they want or need.
Visitors can use drop-down menus to enter categories such as system size, key functions and equipment type.
The site compares the data to Aiphone products then makes recommendations for the job.
(Learn More. Aiphone’s emergency video intercoms provide crystal clear images while two-way conversations help personnel to quickly assess a situation and respond accordingly. When first responders receive a call, they immediately know the station’s precise location. The stations can also be integrated with existing video surveillance systems for a broader view of the area. Courtesy of Aiphone and YouTube)
The website has many other new and improved features for those looking for communications solutions including:
- Product pages organized to find information on both systems and components
- Pages presenting links to relevant information such as video, literature and reference materials
- Separate pages for each product and component, including a URL for quick sharing of information by email
- Bright orange “Demo” button to make it easy for dealers and integrators to schedule a free product demonstration by an Aiphone expert
- A mobile-friendly design for those visiting the site on a smartphone or tablet
Dana Pruiett, marketing manager for Aiphone, said the website, including its vibrant new color scheme, was designed “from the ground up.”
“We talked with our customers – distributors, integrators, dealers and end users – to find what they liked and didn’t like about the old site,” she said.
“Then we went to work improving access, content and functionality. We added more than 150 new pages of information.”
The new site also features a blog tab regularly updated with news about Aiphone, its products and the overall security industry.
(Learn More. The GT Series provides building owners and property management firms one of the most versatile, feature-rich security intercom solutions for multi-tenant applications. Courtesy of Aiphone and YouTube)
Contact information for company sales representatives, customer service and technical support is easy to locate.
Additionally, the company’s QuikSpec design tool, well-used by dealers and integrators to spec an entire Aiphone system – complete with parts list – remains part of the new website.
“The marketing team did a great job creating a website that’s more organized, provides more content and helps our customers select the right equipment for any installation including audio and/or video intercoms,” Pruiett said.
