All-in-One CES Badge Delivers the Ultimate Smart Event (Learn More)

Identiv, and NXP Semiconductors is providing All-in-One smart badges to 170,000+ attendees at CES in Las Vegas, Nevada, January 5 – 8, 2017, the world’s premier technology innovation event.

Identiv partnered with NXP to deliver radio frequency identification (RFID) inlays, individually inserted into each 2017 CES attendee badge.  Identiv’s high-end high-quality inlay is designed exclusively for NXP’s MIFARE DESFire EV2 state-of-the-art platform.

During the registration process, unique data is loaded using Identiv’s RFID platform, enabling CES attendees to quickly and securely share contact details. Identiv delivers superior performance, increased security and privacy, and enhanced application support, offering a true touch-and-go experience.

Attendees can use their badge to get into events, ride the Las Vegas Monorail, and access bike-sharing services.

Powered by NXP´s MIFARE DESFire EV2 contactless ICs, the multi-application badge simplifies transportation at CES, improving attendees’ experience while demonstrating how Identiv and NXP technology connects people to a broad array of services and transportation options.

(Learn More about Identiv’s trusted credentials and how they can simplify your organizations physical and information access requirements. Courtesy of Identiv and YouTube)

Consisting of an antenna and a contactless-enabled microchip, inlays are the actual data carriers in an RFID system. Identiv is a leading provider of RFID inlays with a wide variety of designs integrating various materials, chip technologies, and frequencies for metal and non-metal environments.

Roger Hornstra, Identiv VP of Transponders Sales
Roger Hornstra, Identiv VP of Transponders Sales

“Together with NXP, we are bringing fast, reliable, and safe access and transportation to all attendees during the world’s largest technology show,” said Roger Hornstra, Identiv VP of Transponders Sales.

“We are also providing a glimpse into the future of smart transportation to over 170,000 CES attendees, representing 80% of the world’s countries.”

Karen Chupka Sr. VP, CES and Corporate Business Strategy at Consumer Technology Association
Karen Chupka Sr. VP, CES and Corporate Business Strategy at Consumer Technology Association

“With the integration of transport services to the CES badge we give over 170,000 attendees, representing 80% of all countries in the world, a glimpse at a smarter future  where services are connected in a convenient way,” said Karen Chupka Sr. VP, CES and Corporate Business Strategy at Consumer Technology Association.

Traveling to and from CES can be cumbersome due to the vast number of people needing to access the convention center at the same time.

With NXP’s all-in-one badge, CES participants have the opportunity to pre-purchase Las Vegas Monorail tickets and have them directly installed on their badges.

“We are proud to be able to give all 2017 CES participants from around the globe the possibility to ride the Las Vegas Monorail with their MIFARE DESFire EV2-based CES badge,” said Rafael Sotomayor, SVP and GM of security and connectivity at NXP.

Rafael Sotomayor, SVP and GM of security and connectivity at NXP
Rafael Sotomayor, SVP and GM of security and connectivity at NXP

“Having the monorail ticket integrated into badges provides an ideal solution for attendees seeking a hassle-free way to get to the convention center.”

“Using the same badge for bike-sharing services also demonstrates some of the many ways NXP’s technology is creating more convenient ways for people to conduct daily activities in smart cities around the world.

“Furthermore, NXP gives an outlook on future services being made available on event tickets – for example access to hotel rooms.”

(Are you planning to offer contactless smart life services? Smart cards can be a powerful tool to host various contactless services, such as micropayments, access solutions, transport services – and even ticketing on one smart contactless card. Learn More about the MIFARE DESFire EV2 smart card IC, including the MIsmartApp courtesy of NXP Semiconductors and YouTube)

The integration is enabled by MIFARE DESFire EV2 – NXP’s latest smart card solution providing a secure and flexible way to connect an unprecedented range of activities for smart cities on a single credential.

Complemented by NXP AppXplorer an online service in a special CES setup showcasing the possibility to connecting services with available credentials, which reduces the effort for secure and dynamic management of services on a card.

Ingrid Reisman, VP and CMO, Las Vegas Monorail
Ingrid Reisman, VP and CMO, Las Vegas Monorail

“Offering a seamless customer experience, we’re pleased to partner with NXP to make the transportation experience on the Monorail even more hassle-free for attendees,” said Ingrid Reisman, vice president and chief marketing officer, Las Vegas Monorail.

“No more need for hunting through wallets and handbags, or waiting in line to buy a ticket at the station – the CES badge enables them to hop on the Monorail without delay.”

Identiv is an NXP MIFARE Premium Partner. Identiv’s versatile RFID, near field communication (NFC), and inlay solutions can be embedded in or attached to consumables, wearables, equipment machinery, and everyday items.

RFID, NFC, and inlays are the foundation of the Internet of Things (IoT) market and address the emerging needs for securing the connected world.

Many market segments are taking advantage of the benefits of IoT — consumer, industrial, infrastructure, medical, and more.

ASTOR Platinum Award

To learn more about Identiv’s RFID, NFC, and inlay offerings, please visit

CES attendees can use the NXP AppXplorer Android app, available in Google Play Store, to purchase and load Monorail tickets to their own badge and explore the further capabilities of their badge.

Identiv, a 2016 ‘ASTORS’ Homeland Security Award Winner, is the leading global player in physical security and secure identification.

Identiv’s products, software, systems, and services address the markets for physical and logical access control and a wide range of RFID-enabled applications.

Customers in the government, enterprise, consumer, education, healthcare, and transportation sectors rely on Identiv’s access and identification solutions.

Identiv, Inc. logo

Identiv’s mission is to secure the connected physical world: from perimeter to desktop access, and from the world of physical things to the Internet of Everything.